Business case “The relaunch of the historic Crik Crok brand: objectives and strategies”

Relatori: Prof. Gerardo Bosco – dott. Sandro Scagnoli (Managing Director Crik Crok) – dott. Fulvio Tintinaglia (Sales and Marketing Director Crik Crok) Università Sapienza Roma, Facoltà di Economia, Dipartimento di Management, Planning and strategic management, 15th December 2020 15th of December, 2020

• 18 dicembre 2020
• editor
• brand, crik crok, strategies
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